South High Marathon Dance creates online store as new support vein

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south high marathon dance store

Shirts, sweaters and more are on sale at the store for the 2021 South High Marathon Dance.

SOUTH GLENS FALLS, N.Y. (NEWS10) – In a normal year, supporting the South High Marathon Dance would mean visiting area businesses running promotions to give proceeds back to the annual fundraiser.

This year, it’s a little less that, and a little more ordering a new shirt.

This week, the group behind the marathon dance set up an online store where supporters can order T-shirts, sweaters and outerwear to support the cause. 2021’s marathon dance is being arranged differently than normal in order to work around the COVID-19 pandemic, and creating a digital means to raise funds to hold the dance has been a priority from the start.

“The organization will further evolve and leverage technology,” dance organizers said in a release.

The shop also extends beyond clothing, to holiday ornaments and lanyards to hold coronavirus-friendly face masks.

Other steps the dance has taken include the creation of a 50/50 gift card fundraiser and a virtual silent auction.

The dance itself is expected to be streamed online, as it already has for years. Last year’s dance raised over $801,000 for people and groups fighting debilitating illness.

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