The iconic Hershey’s chocolate bar is getting a 21st century makeover, but it’s not forever.
For a limited time, emojis will replace the company’s logo that’s usually found on each rectangle of that milk chocolate bar. The change will take place over the summer. the company says they will only make about 25 million emoji bars. They will come in both standard-and snack-sizes.
You ❤️ emojis. Now you can 😋 them! And guess what? They taste like really delicious chocolate. The new Hershey’s Milk Chocolate Emoji Bar, coming this summer! 🌈👍🦄 pic.twitter.com/qK0PLvhfce — HERSHEY’S (@Hersheys) May 14, 2019
This marks the first time Hershey’s altered their famous chocolate bar since its launch in 1900.